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SellingPublished March 2026

How to Sell 3D Prints Online: Etsy vs eBay vs Amazon vs Shopify (2026)

There are four main routes to selling 3D prints online — each with different fee structures, audiences, and profit profiles. This guide breaks down what you actually keep on a £20 sale across all four platforms, when each makes sense, and how to calculate your real profit before you list. Prices shown in GBP (£) and USD ($) throughout. The calculator auto-detects your currency.

Platform Fee Comparison at a Glance

PlatformTransaction feeProcessing feeFixedEffective rateBest for
Etsy6.5%3.25% (US) / 4% (UK)£0.20~10–10.75%Handmade niche, built-in audience
eBay12.8%2.9%~15.7%Used/rare items, auction format
Amazon15%2.9%~17.9%High volume, commodity items
Shopify0%2.9%~2.9%Own brand, scaling beyond marketplaces
Own website (Stripe)0%1.5% + £0.25 (UK Stripe)~2–3%Max margin, requires own traffic

Fixed fees shown for UK sellers. US sellers: Etsy listing fee is $0.20 (vs £0.16); Etsy payment processing is 3% + $0.25 (vs 4% + £0.20). Percentage fees are identical worldwide.

What You Keep on a £20 Sale — Platform by Platform

Examples use a £20 / ~$25 item. Percentage fees are identical for US sellers; fixed fees differ slightly — see table footnote above.

Same £20 item (80g PLA phone stand), shipping £3.55 Tracked 48. Filament + electricity £2.21, packaging £0.40.

Etsy (UK seller)

Listing price£20.00
Shipping charged (Tracked 48)£3.55
Listing fee−£0.16
Transaction fee (6.5% of £23.55)−£1.53
Payment processing (4% + £0.20)−£1.14
Actual shipping cost−£3.55
Filament + electricity−£2.21
Packaging−£0.40
You keep£14.56

eBay (UK seller)

Listing price£20.00
Final value fee (12.8%)−£2.56
Processing (2.9%)−£0.58
Actual shipping cost−£3.55
Filament + electricity−£2.21
Packaging−£0.40
You keep£10.70

Amazon (UK seller)

Listing price£20.00
Referral fee (15%)−£3.00
Processing (2.9%)−£0.58
Actual shipping cost−£3.55
Filament + electricity−£2.21
Packaging−£0.40
You keep£10.26

Shopify (own store)

Listing price£20.00
Shopify processing (2.9%)−£0.58
Actual shipping cost−£3.55
Filament + electricity−£2.21
Packaging−£0.40
You keep£13.26

Etsy keeps the most (£14.56) despite higher fees, because buyers come to Etsy already looking for handmade items — you don't pay for traffic separately. Shopify keeps £13.26 but you must generate all traffic yourself. Use the Etsy fee calculator to run your own numbers.

Etsy — Best Starting Point for Most Sellers

Built-in audience of buyers actively searching for handmade/unique items. Fee structure is mid-market (~10.75% effective). Algorithm rewards new listings with early exposure. Downside: Offsite Ads mandatory over £10k, competitive on popular searches. Best for: decorative prints, gifts, miniatures, unique functional items. See our Etsy pricing guide.

Use the Etsy fee calculator to find your exact break-even price before listing.

eBay — Niche Use Cases Only

eBay's 12.8% + 2.9% = ~15.7% effective fee is significantly higher than Etsy for most categories. 3D print listings don't get the same organic discovery benefit. Better for: selling second-hand equipment, large lots of filament, or rare/specialist parts where buyers specifically search eBay.

Amazon — Only Worth It at Scale

15% + 2.9% = ~17.9% effective fee. Amazon buyers expect fast fulfilment (FBA or Prime-level shipping). 3D printed items are harder to scale on Amazon due to custom/handmade positioning. Better for: standardised, non-custom products with high volume potential. Requires strong listing optimisation and reviews.

Shopify — For Sellers Ready to Own Their Audience

Shopify makes sense when you have enough volume that the 10% saved on Etsy fees (vs Shopify's 2.9%) covers the cost of generating your own traffic. Rule of thumb: worth switching when you have a return customer base and social media / email list driving consistent traffic. Setup cost: ~£25–35/month Shopify subscription + theme.

Running Etsy + Shopify in parallel is a common strategy — Etsy for discovery, Shopify for repeat customers at lower fees.

What to Sell: High-Margin Products for Each Platform

PlatformHigh-margin product typesAvoid
EtsyMiniatures, D&D terrain, custom signs, planters, giftsCommodity items available cheaper elsewhere
eBaySpecialist/rare parts, filament lots, printer accessoriesStandard decorative items
AmazonHigh-volume standardised items, basic organisersHighly custom / low-volume
ShopifyOwn brand, subscription boxes, B2BStarting out with no existing audience

FAQ

Is it worth selling 3D prints on Etsy?

Yes for most sellers starting out. Built-in audience, manageable fees, and easy to test product-market fit. Key is correct pricing — see our Etsy pricing guide.

Do you need a business licence to sell 3D prints?

UK: register as self-employed with HMRC once earnings exceed the £1,000 trading allowance. You're also legally a manufacturer — consumer products must meet safety requirements.

How much can you make selling 3D prints online?

Hobbyists: £100–500/month. Part-time sellers: £500–2,000/month. Small farms: £2,000–8,000+/month. Depends entirely on niche, volume, and pricing discipline.

What is the best platform to sell 3D prints?

Etsy for discovery, Shopify for margin once you have an audience. Most successful 3D print sellers eventually run both.

Know Your Real Profit Before You List

Select your selling platform, enter item price, and see exactly what you keep after all fees. Works for Etsy, eBay, Amazon, and Shopify.

Open Fee Calculator →